Epostle’s Social Media & Marketing Team: 

Bridging Humanity Through Faith, Technology, and Service

In a historic proclamation, His Eminence Archbishop Hovnan Derderian affirmed Epostle as a global mission of the Armenian Apostolic Church, an initiative devoted to carrying the original Gospel message of Jesus Christ into the modern world. Rooted in ancient faith and empowered by contemporary tools, Epostle stands at the intersection of sacred tradition, technological innovation, and compassionate service.

For over two millennia, the Armenian Church has safeguarded the integrity of Christ’s original teachings, preserving a spiritual lineage that began when Armenia became the first nation to adopt Christianity. These teachings, endured through persecution, displacement, and cultural upheaval, were never preserved for history alone, but for humanity’s present moment. Today, Epostle exists so that anyone, anywhere in the world, can access these treasures of the heart.

At its core, Epostle is a mission of service. Its vision extends far beyond geographic boundaries, beyond Armenia, Glendale, the United States, and Europe, reaching toward a truly global community. With the guidance of advisory board member Jim Kaplan, retired Chief Engineer at Lockheed Martin, Epostle has embraced data-driven insight to better understand today’s spiritual landscape. Through analytics and research, the organization identified a growing population of the “unchurched”: individuals seeking a connection to Apostolic Christianity without access to a physical church, or those separated by language, culture, or circumstance.

Epostle’s response has been clear and courageous, to become a bridge. A bridge between tradition and innovation. Between ancient wisdom and modern life. Between humanity and the divine, no longer limited by geography, language, or culture. With little more than a phone in one’s pocket, the teachings, voice, and presence of the Church can now travel instantly across oceans and time zones.

Epostle is not afraid of technology. It understands technology not as a replacement for human connection, but as a tool, one that, when guided by integrity and love, can amplify human potential. Just as Christ once traveled by donkey, today we travel by digital pathways, carrying the same message through new means. Technology itself is neutral; its impact is shaped by intention. At Epostle, these tools are used in service of unity, compassion, and the guiding light of Jesus Christ.

This understanding is where social media becomes essential, not as marketing alone, but as ministry, outreach, and presence. As Epostle’s global initiatives continue to expand, from the United States and Armenia to regions such as Darfur and beyond, the need for thoughtful, values-aligned communication has never been greater.

In 2025, Epostle proudly expanded its Social Media and Marketing Department with the addition of Lilit Avdalyan and Gohar Voskanyan. They are bachelor and master’s-level university students in Armenia, specializing in social media strategy and marketing, and both bring a rare combination of technical skill, creative vision, and heartfelt devotion to service.

Working remotely through a virtual office, Lilit and Gohar have helped build a living digital bridge between Los Angeles and Yerevan. Their youthful perspective, innovative thinking, and enthusiasm have brought tremendous value to the organization. Deeply rooted in love for their country, culture, and church, yet globally minded and service-oriented, they embody the spirit Epostle seeks in its team members.

At Epostle, attitude matters. An open heart. A willingness to explore, experiment, and innovate. The courage to try new ideas while holding firm to integrity. This is the essence of creativity, an intangible yet sacred asset that fuels meaningful innovation and real solutions for humanity’s needs. When this spirit is found in working relationships, it is something to be honored and celebrated.

We are honored to officially welcome Lilit Avdalyan and Gohar Voskanyan as leaders of Epostle’s Social Media and Marketing Department. Their work stands as a living testament to what is possible when technology is guided by aligned hearts and a shared mission.

Weekly meetings across continents, collaboration across time zones, and unity across cultures, this is the power of technology when used in service of love. From Mount Ararat to Los Angeles, and onward to the world, Epostle continues to bridge humanity through faith, creativity, and innovation, carrying light through fiber-optic cables and wireless transmissions, and into the hearts of people everywhere.

Western Diocese Hosts Special Livestream for Armenian Christmas at St. Leon Cathedral

Burbank, CA.  January 8, 2026

During the Theophany service, Archbishop Derderian proclaims Epostle as a global Missionary of the Armenian Church.

On January 6, 2026, the Western Diocese of the Armenian Apostolic Church hosted a meaningful live event and livestream from St. Leon Cathedral in Burbank, titled “Christ is born and revealed”. The celebration marked the Feast of the Holy Nativity and Theophany of Our Lord Jesus Christ, a cherished tradition for Armenians worldwide.

This unique feast combines the commemoration of Jesus Christ’s birth in Bethlehem with His baptism in the Jordan River. In Armenian tradition, the day is known as Astvadzahaydnootyoon (“Revelation of God”), emphasizing the manifestation of the divine in both the Incarnation and the appearance of the Holy Trinity at Christ’s baptism, where the Father’s voice proclaimed Him as the beloved Son, and the Holy Spirit descended like a dove.

The Divine Liturgy (Badarak), sermons, and the traditional Blessing of Water ceremony highlighted themes of spiritual renewal, light overcoming darkness, and God’s revelation to humanity. Faithful gathered to exchange the joyful greeting: “Christ is born and revealed!” (Krisdos dznav yev haydnetsav!), with the response “Blessed is the revelation of Christ!” (Orhnyal eh haydnootyunun Krisdosee!).

Why January 6th instead of December 25th?

Unlike most Western Christian traditions that celebrate Christmas on December 25, the Armenian Apostolic Church observes the Nativity on January 6. This practice preserves one of the oldest Christian traditions: in the early centuries of Christianity, all churches celebrated Christ’s birth and baptism together on January 6 as a single feast of Epiphany/Theophany (“revelation of God”).

By the fourth century, the Western Church (particularly Rome) shifted the Nativity to December 25 to coincide with, and Christianize, existing pagan festivals, such as the birth of the sun god. Most Eastern churches eventually adopted this change. However, the Armenian Church, which was not under Roman influence and had no such pagan observances to counter, faithfully retained the ancient unified celebration on January 6. This enduring tradition reflects the Armenian Church’s deep commitment to early Christian liturgical roots.

The January 6 event at St. James Cathedral served as a beautiful reminder of this heritage, bringing together the community in prayer, reflection, and joy. Many parishes across the Western Diocese and beyond continue this sacred observance each year, keeping alive a timeless expression of faith.

Click To Watch Recorded Livestream.

Here are some glimpses from Armenian Theophany celebrations, capturing the liturgy: